I’m not going away, entrepreneurially speaking, but I am shifting where my energy is being directed these days.
If you’ve been following me, and I know what an amazingly loyal readership I’ve been privileged to address since 2008, you’ve read about my baby business, Jane Pollak Designs. It’s now a year old and is taking on a life of its own. I have an etsy shop, a website, and a growing audience (close to 1100 followers) on Instagram–a platform I have come to know and love.
As a solopreneur, there are only so many social media one can single-handedly populate. Yes, I have a team who supports me. But even directing my staff requires focus and time. Since we all know that a picture is worth a thousand words, I’ve grown far more prolific visually than I have through my blog articles and newsletters. As long as I’m tossing around cliches, my posted actions speak louder than words. I’ve gotten more coaching clients as a result of my IG activity than via my written messages.
So this post is not goodbye, but rather an invitation to you to follow me on IG or friend me on Facebook. I post almost daily and include reels and videos. I’m constantly educating myself because mastering a new platform does not come easily to this digital immigrant. I just signed up for a 5-week course to learn more about Instagram and Canva. I’m delving into offering a contest on IG, and have a branding strategist guiding me through the creation of monthly videos to send to the Interior Design world and my IG followers.
My enthusiasm for this enterprise is fueling my coaching practice. My tagline has been “leading remarkable women to uncommon success” for over a decade now. I consider it my job to stay one step ahead of those I coach. I do this by following my passion, as I encourage my clients to follow theirs. The lessons I’m learning are transferrable even if our industries are different.
I will occasionally write about issues or stories that don’t fit into a 1080×1080 square. To keep up with me more often, though, please follow me on one of these media. I promise a unique ride.