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Marketing

Networking Master – Christina Frei

I've just returned to my office after a networking coffee date with Christina Frei, and rather than being exhausted on a Friday afternoon following a busy week, I'm exhilarated. I'm still marveling at how this whole afternoon materialized. I'd received an email...

Partnering with Gail Doby. Join me!

I'm truly looking forward to my JV (Joint Venture) call tomorrow evening with Gail Doby. I was referred to Gail by Victoria Lyon who I met at a SHE-E-O luncheon created by Carolina Fernandez, who I met as a referral through Gene D'Agostino many years ago. Have I...

How to Capture Your Customer’s Attention

I ordered a coat from Bloomingdale's last week to take advantage of their huge winter reductions (thank you, Scarlett DeBease!). When I opened the package I was delightedly surprised to see the enclosed card tucked inside my well-wrapped garment. Of course I had to...

All New: janepollak.com – Check it Out!

After many months and many meetings and many decisions, the new janepollak.com is alive and well and hopefully worth your valuable time and attention. It feels as though my last website went up only weeks ago, but it's been six years. It was time for something new,...

Katie Gave It Her Best Shot

At last night's mastermind group, during the first round of sharing successes, photographer Katie Settel took her turn with pride and delight. Her goal had been to photograph Beyonce's new baby. We all supported the dream she had laid out in session 1 (this was our...

Why You Need a Marketing Director

My marketing director took me out to lunch yesterday for a planning session. How cool does that sound? I've been working with this woman-owned company for over a year now. They specialize in helping other women-owned businesses get the word out about their...

The Susan Keane Baker Brand – Always Inspiring

I've been a fan of Susan Keane Baker since we first met at an NSA-NY Chapter meeting in NYC at least 15 years ago. Class acts have a way of being class acts from the get-go. Susan's brand experience is excellence, depth and connection and she's delivered that...

Goal-Setting and Persistence

There was a sign posted in the lobby of my building this summer advertising "Yoga by the Pool at 8:30am Saturday mornings." I took note of it and thought, "I'd like to go, but I have a standing activity at that time on Saturday mornings." Two weeks later, I passed...

I’m a Sucker for Good Marketing Materials…and Price

My son Rob first told me about Warby Parker a couple of years ago when I admired his cool eyeglass frames. What I remembered was that they cost under $100 including the lenses. Unheard of! I also remembered that it was a by-appointment-only shop in NYC, so that was...

I Can’t Wait to See You!

I've got three great offerings coming up this fall, and I'm really excited to share them here first. My final Remarkable Women's Network event for 2011 is Wednesday, October 5 from 5:30-7:30pm at Troy Fine Art in Southport, CT. The focus that evening is Come As...

EWN’s Kickoff Luncheon

It'll really feel like the school year has started when I attend the EWN Luncheon tomorrow featuring Fabienne Fredrickson. Fabienne is an excellent speaker and role model for walking your talk. She is one of the most successful people I know. I hear tomorrow's...

What Do You Notice?

A colleague of mine who'd studied journalism taught me a quote she'd learned in her school days. Their mantra was, "Notice what you notice." In fact, I call my bi-weekly newsletter The Noticer. This hit home for me yesterday in three quick observations. Yesterday I...

Anticipation Rewarded

An unexpected package arrived at my door today...from a floral company. The return label revealed nothing about the sender. For a few glorious minutes I wracked my brain for who might be sending me a bouquet. My birthday is next week (July 4 for anyone who wants to...

Social Media Contest – Win a Free Coaching Session

For me, the summer is a quiet time. The phone doesn’t ring as much, the speaking invitations become fewer and far between and my regular networking events are on hiatus until the fall. Over the years, I have come to enjoy and treasure this quiet time. I re-evaluate...