I read the obituary for Mihaly Csikszentmihalyi this morning and recalled how influential his book, Flow: The Psychology of Optimal Experience was for me when I read it in the early 90s. The Times article linked to his 2004 TED talk which I also watched today. It...
The main reason I chose the publicist I hired was that she alerted me to the Jewish Book Council (JBC), an exceptional organization and the service they provide. Every year the JBC solicits applications from authors whose works have Jewish themes and interests....
Social media has made 'influencers' more accessible than ever. Yet there is still an intimidation factor I witness in myself and my clients. It can feel scary to approach the Lin-Manuel Miranda's and Arianna Huffington's of our era. My antidote to getting overly...
Every month I invite an expert to address my Mastermind Intensive. Yesterday, Nancy Moon of MoonPR joined us and generously filled us in on how to get press in new day and age--through traditional and new media. She took an overwhelming topic and distilled it down...