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Branding

20 Feet From Stardom

I saw a phenomenal movie last weekend and have been thinking about its stars and message a lot since then. The film is about the women who have sung back-up for major recording stars and groups from Ike and Tina Turner to the Rolling Stones. It's not a diatribe on...

What Do You Do? Really?!

While on the phone with a client I heard a familiar lament--How do I express what I do in my 30-second commercial? No wonder it's so hard to capture that moment of your audience's attention. I'm a coach, speaker and author, and here's what I did yesterday: Coached...

Are You Really Ready for Success? Jason Wu Was.

Reading in the Times today about the designer of Michelle Obama's inauguration gown made me want to pose this question to my entrepreneurial colleagues and clients: But dressing a first lady for the inauguration is a momentous occasion, and many designers have not...

Would You Go to This Length?

I've been down many rabbit holes in my business, but yesterday, before meeting someone at the NY Public Library, I spotted this fellow sitting near the steps of the building and thought, "Wow! That's something I've never tried. That takes guts." Or something else....

I Won a Martha Stewart Contest

My hunch is that because of my blogging over the last three years, I've become more visible and indirectly gotten speaking engagements and clients due to my 3x a week postings. But last week I got what had to have been the first actual reward I can tie directly to...

Cindy Ratzlaff Sees Me!

I feel like Sally Fields accepting her Oscar. I've just been acknowledged by an 'institution' I admire--Cindy Ratzlaff @BrandYou. I've been following Cindy on twitter for a few weeks now, spent time with each of the videos she sends out, and done the assignment she...

Susan Beallor-Snyder Manifests Her Vision

  Napoleon Hill, author of Think and Grow Rich, famously said, "What the mind can conceive and believe, it can achieve." This is exactly what Susan Beallor-Snyder has done--achieved her vision. Susan and I have been working together over the course of several...

A Branding Nugget to Remember

Listening to Times Talks this morning over breakfast, I tuned into an excellent segment on the celebrity chef, Marcus Samuelsson. Two quick quotes from an interview with his branding manager John Parham put it on the line: "Branding is constant, high-energy work."...

BlogHer ’12 – Amazing Experience!

If you want to get a sense of the demographics of the BlogHer attendees, this wall of sticky notes is the perfect illustration. One of the vendors had a booth about aging. Each woman filled out a colored sticky note with a message reflecting her attitude and posted...

Instant Gratification – TV Style

Watch my segment: Take your business to the next level: wtnh.com Last week I gave a webinar on how to get outrageous publicity. Shortly after that evening session, I received a call from a TV producer whom I'd met at a networking event a month or so ago inviting me...

Jennifer Paganelli – Sisboom Creator Inspires Me

My schedule today included a fun destination to visit the studio sale of my good friend Jennifer Paganelli. I saved it for the end of my round of errands and appointments, knowing that it would be uplifting and fun. I was right. A few times a year Jennifer converts...

Networking – Savannah Style

I spent the early part of this week visiting my good friend Meredith Gray at her new bungalow in Savannah. We invited a fellow Savannah-ite to join us for breakfast Tuesday morning at the Sentient Bean. Carlette Cormier and I had met in 2003--I as a speaker,...

Doug, of Melissa and Doug, Inspires Entrepreneurs

I attended a stellar event last night at the Westport Library, the first in a two-part series called "Creating and Growing Businesses that Thrive." Doug Bernstein, of Melissa and Doug fame, was interviewed by NPR reporter Alison Freeland in front of a packed house...

HOW I LEARNED

TO LOOK

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