...and my chiropractor, my insurance agent and a business consultant with whom I'd worked many years ago. These businesses were smart sending an off-season mailing to get their customer's attention. It works. I'll definitely go into my local Chico's to redeem the...
When I wrote my book, Soul Proprietor: 101 Lessons from a Lifestyle Entrepreneur in 2001, I had a sense of what it meant to be a lifestyle entrepreneur. But not a definition that rolled off my tongue. I talked about the bottom line being more than simply a dollar...
Ryan Doran, reporter for the Fairfield County Business Journal, wrote a wonderful article about my upcoming retreat. It featured on the front page of this week's edition. Click the link above to read the entire piece. Thank you,...
When my caller ID showed the message US News World Report you can be sure I picked up the line! How exciting to be interviewed by such an eminent publication. My main question was, "How did you find me?" but I graciously delayed asking until the interview was...
Years ago Anne Taintor and I met when we were each exhibiting our artwork at the Westport Creative Arts Festival. I've been following her career ever since. She has branded herself brilliantly over the years and created a look uniquely hers. Whenever I see her...
Scarlett De Bease, my wonderful Image Consultant, asked me to write a testimonial for her LinkedIn profile. I was very happy to oblige. But I knew that it would take me awhile to figure out exactly how to fulfill her request. I had never posted a recommendation on...
For some reason I'd never taken the time to stop annoying emails from clogging my inbox. Must've been that I didn't realize how dead simple it is. Every day I get what feels like 200 notices about discount theatre tickets, daily news briefs from an industry I'm...
Last week during a long car ride, a colleague told me that he had tons of ideas. Something about that phrase--tons of ideas--struck a chord. I hear a lot of people use it. The similarity among those who say that, and why I think it sticks out for me, is that many...
All of my coaching groups are on hiatus for the summer. My speaking kicks back into high gear mid-September. Several individual clients are taking a break from coaching over the summer. So I scheduled a brainstorming session with myself to figure out how to best...
I attended a spectacular EWN event last month with over 150 women business owners. The keynote speaker was Beth Schoenfeldt, co-founder of Ladies Who Launch. One of the cool things about this Grand Networking Event is that in addition to an hour of mingling time...
I'm often asked what kinds of tasks I delegate to my Virtual Assistant (VA), Valerie. Clients and colleagues want to know exactly how a VA might save them time and money. I've long been an advocate of delegating any task that I can pay someone else to do while I...
As a table sponsor for the May EWN Grand Networking Event, I had the opportunity to contribute to the goody bag of each attendee. I brought that possibility as a challenge to my mastermind group members who made the brilliant suggestion that I give something...
Terri Lonier and I became friends while in the National Speakers Association and have continued our relationship as our own entrepreneurial businesses have grown and changed. She sends out a terrific weekly educational segment I highly recommend: Working Solo...
I scheduled a 30-minute slot on my calendar at 11am today to go to the Westport Public Library, visit the Reading Room where they have all the local newspapers and research how each one does its calendar listing. I'm promoting an event on July 17th that will lead...
It's often hard for entrepreneurs to toot their own horns. So when a client of mine created a mailing to go out to 100 clients and prospects, she ran out of steam after creating a terrific marketing letter, having it printed on beautiful, nice quality paper stock...
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