After seeing the piece I wrote earlier this week about the AUTHOR license plate, Olga Adler sent me an image of her marketing equivalent. I filed it in my Blog Images collection and may have thought of it again, but got a helpful reminder from Olga today with the message: “I got you a better shot of my license plate – better lighting and cleaner car… ”
Who could resist? Olga, if you haven’t guessed yet, is an extraordinary interior designer with a flair for marketing as well. She reports that she often gets direct business from her vanity license plate making it a worthwhile investment.
Note what thought and persistence this took on Olga’s part. While it wasn’t top-of-mind for me, it was for Olga, and she made a second attempt to pursue an opportunity for exposure. That’s what wins the day, Business Owners.
Have I missed anyone? I’d love to share your auto-marketing.
All this auto marketing is wanting me to get a license plate with the word “TRANSFORM”.
My license plate is 4 Bliss. I decided that if I saw the word daily, I would have more of it in my life! Working pretty good, and I get a lot of smiles from other drivers.
My husband’s plate is 4 Juve – a reference to his favorite soccer team Juventus. Unfortunately, most people think it refers to juvenile detention halls. Not so!
I love this post! Consider running a contest for the best ideas for your own vanity plate, then hit the road with it!
My plate is: YW8 – the name of my business, Why Wait, LLC. Thought it would be fun to read and encourage people to keep moving forward n their lives. I’m an author and speaker. New book: “Strong From the Start- Raising Confident and Resilient Kids.”. Why wait?
@Reina
Love this! Thanks for sharing it.
@Robin
Of course! But the toll on me may be too great (to keep up the metaphor…).
Love the vanity plate stories. I used to have “Guide” on my plates when I had a car. It opened the conversation for me to share about my role of “Wellness Guide”.
A recent workshop encouraged us to call ourselves what we envision ourselves to be…and that really put me in the right frame of mind to declare “I am a philanthropist” which I plan to soon be 🙂 One little glitch were the people who bombarded me with requests for money for their organizations…oops maybe the old horse before the cart!
But my primary daily dose of self-talk is the title that my co-workers bestowed on me when I founded MidChix.com, and Chief Chick is now my moniker on email and twitter. Maybe the license plate will come next 🙂
My license plate is SPA4U – I have a mobile Spa business through BC Spa /BeautiControl.