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Oct 20, 2010

The Brilliance of Rebecca Morgan

The topic of Making Money in Your Jammies attracted quite a crowd Monday night when Rebecca Morgan spoke about Creating Income from Blogs, Teleseminars, Webinars and Subsequent Products. I’ve known Rebecca for many years through membership in the National Speakers Association. Every Rebecca Morgan talk I’ve attended (once you’ve heard her, you want more) has been chock full of current, succinct and useful information based on her own success with whatever she’s discussing.

I took notes fast and furiously during her entire talk Monday night and am inspired to begin creating audio versions of my blog as an alternate channel of information sharing. (Do you like that idea? Would you prefer to download and listen to mp3’s rather than hear from me in your inbox?) Rebecca talked about the future of Blooks, Vooks and other strange sounding, but imminent literary forms of the future. She likened google.com to sharks looking for chum, and that our job is to provide as much chum as possible to bring the sharks to our message.

Rebecca went on to tell us about the pro’s and con’s of webinars and teleseminars–the educational tools of our present and future–how more people will download an mp3 of a workshop than will attend. What she continuously pointed to was the entrepreneur’s job of getting his/her message out frequently and in formats that can be easily accessed by an increasingly technological society. Yes, there were a few groans–more work for us–but also a wave of head-nodding in recognition that she was our seer and this truth was coming from the mountaintop where Rebecca lives.

My biggest takeaway that night, which actually underscored and articulated what I’ve believed, is that becoming a blogger makes you hyper-vigilant about your topic. I am passionate about what gets business owners, particularly women business owners, motivated and into action. I’m the shark looking for the bait on this subject. Got any for me?

2 Comments

  1. Robin Horton

    Wow, wish I’d know about this one, I could have really benefited from this! Love to hear your synopsis of it. I agree with your take-away that becoming a blogger makes you hyper-vigilant about your topic, and I would add that it also makes you a hyper-vigilant listener to others communicating about yours and related topics. Most importantly, the social media “conversation” is all about engaging and developing relationships and is wonderful training for developing listening skills.The listening is essential for being able to respond with valued “chum.”

    Reply
  2. janepollak

    @Robin
    I need to get better at letting people know what I’m attending–networking groups, seminars, etc. Thanks for your comment as it opens my eyes to the benefit of sharing that info sooner instead of after the fact.

    Reply

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